Gramar

UNIT 10: Quality

10.1 Starting up

A) Give examples of high- tonus products or services. pardon your choices.
B) Which of the oral communication and phrases below best express your idea of quality?
|reliable |value for money |long-lasting |traditional |
| well-known(a) |Expensive |hand-made |modern |
|genuine |made in (country) |well-designed | mass-produced |

C) Look at these sayings. What do they mean? Which of the ideas do you take hold with?
1 They dont make them like they used to.
2 Quality not quantity.
3 You get what you pay for.
4 Dont judge a book by its cover.

Vocabulary Quality control and customer service
(A) Use the words in the box to complete the come down chart.




| determine |modified |failed |relaunched |
|durability |recalled |reliability |tested launched- |

A DEFECTIVE PRODUCT

We launched1 the product two years ago.
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We have a policy of zero defects so we were surprised when, shortly later on the launch, we received complaints about the durability 2 and reliability 3 of this product.
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Because of market feedback, we tested 4 the product so that whatsoever faults could be investigated. At the same time, we withdrew it from sale.
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After extensive tests, our engineers identified 5 a fault.
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As a result, they were able to reclaim the fault and we modified 6 the product.
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We recalled 7 the product down the stairs controlled conditions.
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Finally, we relaunched 8 the redesigned product in the market.
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Unfortunately, it failed 9 due to overleap of consumer confidence caused by bad publicity.

(B) Complete the sentences below with words and phrases from the box. Use a good dictionary to help you.
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